“NMSC believes there will remain a craving, and perhaps due to social isolation, a greater appreciation for the social engagement aspects of shopping.
From that stand point, the dynamic
of experiential shopping may even expand,” Baux said of an ultimate silver
lining.
“However, there will undoubtedly be
some additional migration to e-commerce. As our survey shows, many small
businesses (63 percent) have no e-commerce sales. This will need to
change and traditional brick and mortar stores will need to build out a
place-based and e-commerce experience for post Covid19 shoppers,” Baux advised.
“There may be a call for more convenience-oriented shopping, such as home
delivery and curbside, which may not disappear as consumers adapt to this
experience.”
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