ANALYZING ZIP CODE DATA

TO EXPOSE HEALTH INEQUITIES AND TARGET SOLUTIONS

George Hobor, a Senior Program Officer at the Robert Wood Johnson Foundation, noted that people don’t spend their entire day in their home neighborhood, so cell phone data can show where a person spends the day and how that could impact their health.

 

“During COVID, you could even use cell phone data to see how well distancing was practiced,” he said. 

“Twitter data can be used, as people develop ways to use it to track eating habits, socializing – combine it with survey results and you get a feel for how geography impacts health.”