REALTORS EXPAND USE OF TECHNOLOGY -- PART 2

CONTINUE CUSTOMIZED CLIENT SERVICE IN THE TIME OF COVID

John Rosshirt, Associate Broker/Co-Owner of Stanberry REALTORS in Austin Texas, said more visuals are being added to many listings. He said agents are using high and low tech to add video.

“Some agents are just walking through their listing with a simple wordless video on their smart phone to have something extra to upload,” he said of low-tech solutions. “Photographers are adding 3D technology to their offerings to agents. 

Agents are using Zoom to stay in touch with their clients.

“I have set up special lighting and rearranged what is behind me so I make a professional impression. People who are isolated love this contact and I find they like to talk,” he said, reminding REALTORS that the personal touch is needed – even if it is virtual.

“Calls do seem to take longer because people have a need to talk about the new challenges in their life as well as the new challenges in achieving their real estate goals.”