Having advised blue chip clients in
matters of public relations, branding and marketing, I can only imagine being
part of the brain trust of the Louisiana State Museum.
New Orleans, a fabulous town for
centuries, was forever changed in fall 2005.
Along with food, music, culture,
architecture, New Orleans would forever be known as the town brought to its
knees by Hurricane Katrina.
Once the town was rebuilt enough to
accommodate visitors, the tourists would want to see the effects.
Tours to devastated areas became big
business, no matter how much they exploited poor neighborhoods and even impeded
rebuilding crews.
Nearly a decade after, New Orleans
is strong again.
There’s been a building boom in the
Central Business District.
Award winning restaurants are now
located as much in the CBD as the French Quarter.
Conventions are thriving and
visitors from around the globe are drinking in all that is historic New
Orleans.
But still, the killer hurricane –
how to deal with her.
There must have been quite a debate
when someone suggested using a large part of the historic Presbytere building
on Jackson Square for an exhibit on Katrina.
TOMORROW -- PART 2
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